As part of my ‘What Does Music Mean To You?’ documentary, I created a promotional video for music events organisation ‘Vegas Promotions’, for their debut event.

 

The goals for this project was to offer exposure for the client as a new and immerging brand. It was key for me therefore to keep this project as upbeat as possible. To do this I focused on the glitching transitions, overlayed effects, specific bright colour grading and movement with the footage when filming. The editing of this piece, like much of my other work, is heavily influence to the beat of the music. With the nature of the track I used, this kept the flow of the video fast paced in order to target the audience of a club/ music event promotional video.

 

It was also important for me to be unique in my own form of production and to gain a relationship with a local brand, and so I am pleased to say I will be filming their next one.